NIKE SB - NOORD SKATEPARK
NIKE SB - NOORD SKATEPARK
Role: Creative Direction / Art Direction / Design Client: NikeSB / Skatepark Noord Deliverables: Brand Identity / Brand Book / Art Direction / Brand Film / Retail / Print Campaign / Social
We developed a Brand Campaign Launch for Skatepark Noord in Amsterdam in collaboration with the local community and Nike SB, and launched a skate school program that positioned it on the world map for skateboarding competitions.
A big thank you to your collaborators: Ignasi Tudella, Michael Groeningen, Eelco, Wieger, Benny-G, Menno, Eva de Clerk. And our close team, John Filipe, Leandro Ferrao, W+K, NikeSB, Master, Wave, Ambassadors and the entire NOORD crew, photography by @fluff.
VVStudio
VISUAL
IDENTITY
NIKESB.
NOORD SKATEPARK
VVStudio proudly roots its brand in NOORD's rich heritage, drawing inspiration from the typography of an old shipbuilding facility turned park.
Our mission is to create a brand with a timeless story, deeply connected to Noord Holland's skateboarding culture. The visuals above capture the inspiring architecture, while below lies the resulting distinctive design.
Lil Wayne, showcasing his passion for skateboarding, recently visited Amsterdam Skatepark in the Netherlands. Dressed in his sleek, all-black YMCMB tracksuit, he was thrilled with the experience.
Captivated by the exceptional quality of the skatepark, which he regards as the best in the world, Lil Wayne chose to vlog about his amazing experience, sharing his excitement with fans globally.
